Jennifer Morozowich spoke with the team at Generation PR about job searching, working with recruiters and some of the best ways new grads (and all professionals!) can put their best foot forward.
Some of our favourite highlights:
What are your best tips for nailing an interview?
Prepare. Know the job description inside and out. Select three areas in the job description that you can speak to in detail. Provide examples using the STAR approach (situation, task, action, results).
Think of 2–3 questions you want to ask the night before.
Keep an eye on body language, even if the interview is over video.
Always follow up with a thank you note, however you decide to deliver it.
Dress for success. Follow the 4 C’s (Confidence, Comfort, Conservative and Creative). Wear something creative yet conservative, that will make you feel comfortable and confident.
What is a skill employers really value these days among communications and marketing professionals?
The ability to take initiative and be self-taught. With most companies working from home, it’s challenging to shadow senior employees and to learn through osmosis.
What’s the biggest mistake people make with their resumes and cover letters?
Our attention span gets shorter and shorter each year. The average hiring manager or recruiter spends 6–8 seconds reviewing your resume. Yes, 6–8 seconds. The biggest mistake people make is not being clear, concise and succinct in their resume.
Read the full interview here:
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